Today we share the five secrets to creating buyer personas that really connect with B2B buyers.

Once again we tackle a mysterious subject to break it down and demystify public relations – how to score press for your agency or business.

There’s no secret to it – just good, old fashioned marketing.

Today’s guest is Shelly Schumacher from storied agency Nelson Schmidt in Milwaukee.

She’s going to share some sage advice to put you in the pages so you can get some of that sweet, sweet publicity.

Are cold calls and/or emails dead? Or are you doing it wrong?

Today we talk to sales expert Louie Bernstein to get an understanding about these two outreach tactics that are widely misunderstood and misused.

Today’s marketing landscape is changing by the week and we are sharing the top five skills you need to move up the ladder whether in a corporate job, an agency or to build a solid consulting career.

Today we are talking to Mark Wonderlin of Mosaic Media to get insight into how to leverage video in the sales funnel, the one video every business needs and more.

We are going to share the most cringe worthy mistakes businesses make when it comes to branding. These mistakes don’t just make you look dumb, they can hurt your business.
Stay tuned for ridiculous brand mistakes and more!

Today we are talking to Jeremy Shere from Expert Content Pros about how to leverage video to grab your prospect’s attention, differentiate your business, how it works in the sales funnel and more.

Have you recently started a marketing services business, agency or consultancy? Or maybe you’ve been in business a few years and have hit a ceiling in terms of growth. If so, you’ll want to pay close attention to today’s episode because I’m going to share how we went from a cramped office above an auto parts store to one of the hottest agencies in Milwaukee, billing over six million in fees. 

I can really related to today’s program because I’ve faced these common company killing problems in my own business, and I’ve helped other consultants and marketing services firms overcome them.

This week we are hanging out with Kenny Lange, an organizational and leadership coach, to talk about sales. Specifically, how to avoid the trap of traditional selling where you cajole, plead, bully, convince, push and stalk prospects.