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About the podcast

In weekly episodes streamed live on LinkedIn, Facebook, Twitter and YouTube, veteran marketers Pete Monfre and Bill Lowell share decades of hard-earned wisdom, interview Master Marketers, host panels on cutting edge topics and more. 

If you are relatively new to marketing and want to enhance your skills or if you are a veteran marketer keeping up with the latest approaches, The B2B Marketing Mindset is a treasure trove of free knowledge. 

Soon we’ll be launching free B2B Marketing courses to help you become a Master Marketer either for your own business or to advance your career goals. 

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The Team

Episodes

Episodes

Market Expert or Marketing Expert?

Today my guest is Dan Klopp and we are talking about a topic that is sure to confuse and amuse.

There is a huge difference between a “market expert” and a “marketing expert” and if you get them mixed up – that’s probably going to be an expensive mistake.

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