Consultant, author, speaker David Newman shares his insights for CEO’s and leaders who are considering raising their profile in the market – or not.
We’ll cover why to consider a thought leader strategy, what that looks like and why it works when it comes to selling expertise.
In weekly episodes streamed live on LinkedIn, Facebook, Twitter and YouTube, veteran marketers Pete Monfre and Bill Lowell share decades of hard-earned wisdom, interview Master Marketers, host panels on cutting edge topics and more.
If you are relatively new to marketing and want to enhance your skills or if you are a veteran marketer keeping up with the latest approaches, The B2B Marketing Mindset is a treasure trove of free knowledge.
Soon we’ll be launching free B2B Marketing courses to help you become a Master Marketer either for your own business or to advance your career goals.
Today my guest is Dan Klopp and we are talking about a topic that is sure to confuse and amuse.
There is a huge difference between a “market expert” and a “marketing expert” and if you get them mixed up – that’s probably going to be an expensive mistake.